Download my free Best Practices eBook below!
I love this illustration by Kathy Sierra about a Web user’s Hierarchy of Needs. That flow/enchantment level give us all something to aim for—but we have to work up through the other needs first.
That’s what my free eBook Best Practices: Nonprofit Web Site Design is all about. It combines the wisdom of online Web site experts with my own experience to offer some basic best practices to help your Web site achieve the first five levels.
Too often, nonprofits are so thrilled about having developed a Web site, they stop there. They don’t invest time in evaluating and improving it once it’s up. That’s a waste of their original investment.
I recommend a thorough, top-to-bottom evaluation of your Web site every year. That’s in addition to continuously tracking important useage data. This 20-page DIY eBook is a guide to get you started. It’s certainly not exhaustive, but it’s a great starting place. It’s also a helpful resource for any nonprofit developing a new Web site.